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Where Innovation and Military Requirements Meet!


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Photo Recap: Latino Small Business and Resource Fair

Yesterday, Senator Booker’s team hosted the first Latino Small Business Forum where small business owners were able to learn about federal contracting opportunities and private resources to help business owners thrive.

To learn more about the Statewide Hispanic Chamber of Commerce: Click Here

Don’t forget to join the conversation by using the hashtags #BookerSmallBiz and #SHCCNJ.

Also, be sure to “Follow Us” on Twitter: @MILSPRAY 

 


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MILSPRAY’S Digital Marketing Manager, Natalie Adis to Attend Latino Small Business and Resource Fair

Natalie Adis HS 2 Grey

Natalie Adis is MILSPRAY’s Digital Marketing Manager. Natalie has several years of digital/social media marketing, project management, and public relations experience. Adis began her career at MILSPRAY™ as a Social Media Strategist Intern and worked her way to a full-time Digital Marketing Manager role.

Prior to her coming to MILSPRAY™, Natalie had been and still remains the Founder and Owner of the Digital Marketing Agency, Social Splash Guru. She is a Speaker, Hootsuite™ Ambassador and Google Partner who remains an active participant as a Subject Matter Expert in Digital Marketing within the industry. She is also a published thought leader in articles such as Zazzle Media’s, “Expert Tips for Impactful Content Distribution” and Creative Click Media’s “15 Social Media Hacks for the Business Newbie from the Pros.”

She holds both a Bachelor of Arts in Humanities (Spanish Studies) and a Master of Business Administration in Global Marketing from Georgian Court University located in Lakewood, NJ.

Natalie will be in attendance at the Latino Small Business Forum and Resource Fair hosted by Senator Booker on May 9, 2016 at the Culinary Conference Center at Hudson County Community College: 161 Newkirk St, Jersey City, NJ 07306.

Be sure to stay engaged in the conversation and “Follow Us” on Twitter: @MILSPRAY


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MILSPRAY™ Team Members to Attend the 2016 International Armoured Vehicles Conference in London, UK

IAV Headshots Banner graphic D

MILSPRAY™ team members will be exhibiting our Scorpion Energy Hunter™ and our Expeditionary Vehicle Wash System at the 2016 International Armoured Vehicles Conference taking place at the Twickenham Stadium in London, UK from January 25-28, 2016. 

Brian Feser

Brian Feser, President & CEO

MILSPRAY‘s Chief Executive Officer and President is Brian Feser. Feser is a retired U.S. Army Lieutenant Colonel with 28 years of service serving both in the enlisted and officer ranks. He previously served as Vice President of International Business Operations for Textron Systems. Before being promoted, he served as Vice President of Business Development and Strategy at Textron Marine & Land Systems and concurrently served as the Director of Afghanistan Operations fielding the mobile strike force armored vehicle for the Afghan National Army.

He holds a Master of Science degree in Human Resources and Business Administration from Central Michigan University and a Master of Arts in National Security and Strategic Studies from the Naval War College. He holds a Certificate in Communications and Marketing from Northwestern University’s Kellogg School of Management as well as a Certification in Law Enforcement from the University of Virginia. Brian is a Certified Protection Professional (CPP) from American Society for Industrial Security (ASIS). He also earned his certificate in Executive Protection.

Peder Cox HS

Peder Cox, VP of Business Development & Sales

Mr. Cox has over 40 years of both national and international experience in the field of Logistics and Transportation Management. He is a retired U.S. Army officer with a broad span of experience in all areas of logistics management, from the strategic to tactical levels, command and control, United Nations Peacekeeping Operations and Logistics Support and also Security Operations.

Previously he worked for 2 years for Ecolog International as their head of Business Development and Program Support and for 12 years for DynCorp International in all areas ranging from establishing global support operations to running their international recruiting operations and for the last 4 years as a Director of Business Development.

He attended the United States Military Academy and currently holds a B.S., in History from Campbell University and an M.A. in History from the University of Alabama.

Joe Gerschutz

Joseph Gerschutz, Director of Engineering

Joseph Gerschutz is MILSPRAY’s Director of Engineering. Gerschutz has been with the company since 2011, specializing in alternative energy systems for military and commercial applications. His work at MILSPRAY™ includes product development and program management of hybrid renewable energy systems, energy storage systems, and electric vehicle development. With over 10 years of professional experience, his previous work includes developing fuel cell vehicles in a partnership between General Motors and the U.S. Army, as well as work on other major automotive OEM research and development teams.

Joseph received his Bachelor’s Degree in Mechanical Engineering from the University of Dayton, and holds a Master of Electrical Engineering from Rutgers University.

Natalie Adis HS 3 Gray

Natalie Adis, Digital Marketing Manager

Natalie Adis is MILSPRAY’s Digital Marketing Manager. Adis began her career at MILSPRAY™ as a Social Media Strategist Intern and worked her way to a full-time Digital Marketing Manager role.

Prior to her coming to MILSPRAY™, Natalie had been and still remains the Founder and Owner of the Digital Marketing Agency, Social Splash Guru. As a Hootsuite™ Ambassador, Google Partner, and Speaker she remains an active participant as a Subject Matter Expert in Digital Marketing. She is a published expert and is featured in Zazzle Media’s Article, “Expert Tips for Impactful Content Distribution.” 

She holds both a Bachelor of Arts in Humanities (Spanish Studies) and a Master of Business Administration in Global Marketing from Georgian Court University.


To learn more visit our website: Click Here

To learn more about the 2016 International Armoured Vehicles Conference: Visit Here

Want to follow the discussion use the hashtags #IAVehicles#LightenTheBurden, #CleanAndGreen on Twitter.

Follow Us on Twitter: @MILSPRAY

 


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MILSPRAY’s Digital Marketing Manager, Natalie Adis to Attend Statewide Hispanic Chamber of Commerce of NJ – Social Media Luncheon and Training

Natalie Adis

Natalie Adis, Digital Marketing Manager

Natalie Adis is MILSPRAY’s Digital Marketing Manager. Adis began her career at MILSPRAY™ as a Social Media Strategist Intern and worked her way to a full-time Digital Marketing Manager role.

Prior to her coming to MILSPRAY™, Natalie had been and still remains the Founder and Owner of the Digital Marketing Agency, Social Splash Guru. As a Hootsuite™ Ambassador and Google Partner she remains an active participant as a Subject Matter Expert in Digital Marketing. She was also featured in Zazzle Media’s Article, “Expert Tips for Impactful Content Distribution.”

She holds both a Bachelor of Arts in Humanities (Spanish Studies) and a Master of Business Administration in Global Marketing from Georgian Court University.

Today, Natalie will be in attendance at the Statewide Hispanic Chamber of Commerce of NJ (SHCCNJ) Social Media Luncheon and Training with Global Keynote Business Marketing & Social Media Speaker, Ramon DeLeon taking place at Prudence Hall at Thomas Edison State College at 12:30pm.


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MILSPRAY™ Team Members to Attend Defense Enhancement Coalition (DEC) Networking and Support of Joint Base McGuire-Dix-Lakehurst Event in Toms River, NJ

Kanti Pandya

Kanti Pandya, Director, Navy Programs

Kanti Pandya is a multi-linguist professional who brings a broad and diverse federal government experience from his distinguished career of over 39 years in the U.S. Navy and the U.S. Foreign Service. He is a senior DOD Acquisition Program Management professional with Defense International Security Assistance Management (DISAM) Program, the Navy International Program certifications and a member of the DOD Acquisition Community. During his tenure as the Senior Program Manager, U.S. Naval Air Systems Command, he led business development teams and high-value weapon systems acquisition programs. He directed multiple technical Integrated Project Teams supporting various naval aviation platforms, carrier based Support Equipment acquisition programs and the Foreign Military Sales (FMS) Programs. As the Foreign Service Specialist, he had served in the Bureau of African Affairs overseas U.S. Missions in the Administration Management disciplines in his extensive travels across the African continent.

As the Director of Navy Programs, Mr. Pandya’s overarching skills and credentials provide for key attributes required to steer MILSPRAY’s strategic direction in orchestrating profitable Navy Programs business. Mr. Pandya is also a Commercial Artist and graduated in Nairobi, Kenya.

Natalie Adis, Digital Marketing Manager

Natalie Adis,
Digital Marketing Manager

Natalie Adis is MILSPRAY’s Digital Marketing Manager. Adis began her career at MILSPRAY™ as a Social Media Strategist Intern and worked her way to a full-time Digital Marketing Manager role.

Prior to her coming to MILSPRAY™, Natalie had been and still remains the Founder and Owner of the Digital Marketing Agency, Social Splash Guru. As a Hootsuite™ Ambassador and Google Partner she remains an active participant as a Subject Matter Expert in Digital Marketing. She was also featured in Zazzle Media’s Article, “Expert Tips for Impactful Content Distribution.”

She holds both a Bachelor of Arts in Humanities (Spanish Studies) and a Master of Business Administration in Global Marketing from Georgian Court University.


Today, Kanti and Natalie will be in attendance at the Defense Enhancement Coalition (DEC) Networking and Support of Joint Base McGuire-Dix-Lakehurst event taking place at the Ramada in Toms River, NJ from 5:00pm-7:00pm EST.

Want to learn more about MILSPRAY™: Visit Us

Be sure “Follow Us” on Twitter: Click Here


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MILSPRAY’s VP of Administrative Operations and Digital Marketing Manager to Attend Launch Party of the Military Support Committee of Ocean County, New Jersey

Chantel Robinson, VP of Administrative Operations

Chantel Robinson,
VP of Administrative Operations

Chantel Robinson has years of leadership experience in marketing, project management and brand development. Since joining the company in 2011, she has increased MILSPRAY’s exposure within the Department of Defense while leading technology demonstrations at the Pentagon, the Army Rapid Equipping Force (REF), the US Marine Corps Expeditionary Forward Operating Base (Ex-FOB) and other high profile military events. Under her leadership, MILSPRAY™ secured its first contract with the US Army for corrosion prevention and control services and formed numerous teaming arrangements with strategic partners to pursue multiple IDIQ contracts.

In August 2014, Robinson was promoted to Vice President of Administrative Operations with responsibility for Human Resources, Marketing and Communications for MILSPRAY™. She earned a Bachelor of Science in Chemical Engineering from the Georgia Institute of Technology and a Master of Business Administration and a Master of Science in International Business from Seton Hall University.

Chantel Robinson
Vice President of Administrative Operations
Cell Phone: (732) 492-5237
Office Phone: (732) 886-2223
chantelrobinson@milspray.com

Natalie Adis, Digital Marketing Manager

Natalie Adis,
Digital Marketing Manager

Natalie Adis is MILSPRAY’s Digital Marketing Manager. Adis began her career at MILSPRAY™ as a Social Media Strategist Intern and worked her way to a full-time Digital Marketing Manager role.

Prior to her coming to MILSPRAY™, Natalie had been and still remains the Founder and Owner of the Digital Marketing Agency, Social Splash Guru. As a Hootsuite™ Ambassador and Google Partner she remains an active participant as a Subject Matter Expert in Digital Marketing. She was also featured in Zazzle Media’s Article, “Expert Tips for Impactful Content Distribution.”

She holds both a Bachelor of Arts in Humanities (Spanish Studies) and a Master of Business Administration in Global Marketing from Georgian Court University.

Natalie Adis
Digital Marketing Manager
Cell Phone: (732) 221-3734
Office Phone: (732) 886-2223
natalieadis@milspray.com


Today, both MILSPRAY’s VP of Administrative Operations, Chantel Robinson and MILSPRAY’s Digital Marketing Manager, Natalie Adis will be attending the Military Support Committee of Ocean County’s Launch Party and Meet & Greet event taking place at the Tuscan Bistro and Bar located in Toms River, NJ.

Be sure to follow along with the latest trade shows and events MILSPRAY™ team members will be attending by: Clicking Here

We also invite you to “Follow Us” and be a part of the conversation on Twitter: @MILSPRAY

If you would like to show your support for the Ocean County Military Support Committee be sure to visit and “Like” their Facebook Page: Click Here


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MILSPRAY™ Team Members to Attend the Statewide Hispanic Chamber of Commerce of New Jersey (SHCCNJ) Diversity Expo & Luncheon in New Brunswick, NJ

Chantel Robinson, VP of Administrative Operations

Chantel Robinson,
VP of Administrative Operations

Chantel Robinson has years of leadership experience in marketing, project management and brand development. Since joining the company in 2011, she has increased MILSPRAY’s exposure within the Department of Defense while leading technology demonstrations at the Pentagon, the Army Rapid Equipping Force (REF), the US Marine Corps Expeditionary Forward Operating Base (Ex-FOB) and other high profile military events. Under her leadership, MILSPRAY™ secured its first contract with the US Army for corrosion prevention and control services and formed numerous teaming arrangements with strategic partners to pursue multiple IDIQ contracts.

In August 2014, Robinson was promoted to Vice President of Administrative Operations with responsibility for Human Resources, Marketing and Communications for MILSPRAY™. She earned a Bachelor of Science in Chemical Engineering from the Georgia Institute of Technology and a Master of Business Administration and a Master of Science in International Business from Seton Hall University.

Natalie Adis, Digital Marketing Manager

Natalie Adis,
Digital Marketing Manager

Natalie Adis is MILSPRAY’s Digital Marketing Manager. Adis began her career at MILSPRAY™ as a Social Media Strategist Intern and worked her way to a full-time Digital Marketing Manager role.

Prior to her coming to MILSPRAY, Natalie had been and still remains the Founder and Owner of the Digital Marketing Agency, Social Splash Guru. As a Hootsuite™ Ambassador and Google Partner she remains an active participant as a Subject Matter Expert in Digital Marketing. She was also featured in Zazzle Media’s Article, “Expert Tips for Impactful Content Distribution.”

She holds both a Bachelor of Arts in Humanities (Spanish Studies) and a Master of Business Administration in Global Marketing from Georgian Court University.


Both Chantel and Natalie will be in attendance at the Statewide Hispanic Chamber of Commerce of New Jersey (SHCCNJ) Diversity Expo & Luncheon at the The Rutgers University Student Center in New Brunswick, NJ on August 7, 2015 from 7:30 AM (EST) – 2:30 PM (EST).


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Winning With Women Wednesdays – 8 Steps To Create a Winning All-Star Linkedin Profile

LinkedIn All Star Tips

We all know that in today’s society first impressions do carry quite a bit of weight. However, many professionals today still don’t see that their digital first impression may be killing their brand’s virtual presence online.

LinkedIn

LinkedIn has more than 225 million users which makes it the world’s largest professional social network. However, with the sheer volume of LinkedIn members standing out from the crowd can be quite difficult. However, there is a way to create an All-Star Linkedin profile, all you need to do is follow these eight easy steps.

8 Steps to an All-Star Linkedin Profile

1. Add a picture.

Camera Lens

But not just any photo will do. This should be a professional head shot, not a backyard BBQ photo that you happened to have stored on your laptop or smartphone. By adding a professional head shot you will let others know that you care about the way others perceive you and they will appreciate that you take your profession seriously.

2. Add a headline.

A headline is meant to grab a readers attention. Make every word count and sometimes less is more. No need to give a biography, instead give titles, areas of expertise, something that a reader will remember you by.

3. Create a background summary.

What's Your Story

When writing your summary be sure to never write it in third person. This often leads visitors to think that you are not running your LinkedIn profile, this could turn off potential leads and/or networking opportunities if others don’t believe you are easy to reach.

4. Demonstrate past performance.

Fragile

Nothing stands out more, than an impressive history of experience when viewing someone’s LinkedIn profile. Be sure to not include every job you had since high school, unless you are new to the workforce. This is a place where you can really shine by placing internships, positions, and/or roles you held that all pertain to your industry expertise. This portion of your LinkedIn profile should be held with care, as this is what can easily position you to be one of the best in your business if completed wisely.

5. Sometimes keywords DO matter.

Think outside the box

LinkedIn allows you to select words that pertain to your current role, or previous experience. The best way to select keywords for yourself is to pretend you are someone else who is looking for someone who offers your services, and/or someone who holds your current role. What words would they type to find you? This is a great place to start.

6. Word of Mouth recommendations exist EVEN online.

Second in line to experience, is the recommendations section of your LinkedIn Profile. This builds credibility amongst all who may come and visit your profile. But it’s usually not given unless asked for, so you must be proactive in getting it from those who could recommend your services in the future. Also, remember it’s not the quantity it’s the quality, it is much better to receive a well-crafted recommendation from your peer, than a few words from a higher lever director/C-Suite executive.

7. Care. Participate. Share.

Crowd

Remember one of the reasons why people join LinkedIn is to show others they are knowledgeable about their field of expertise. This is extremely hard to prove if you aren’t active in LinkedIn groups, or choose not to share qualitative content from others. By showing you care and participate in conversations, it is more likely you will be accepted in online peer-to-peer discussions and others will want to share your content.

8. Always complete your ENTIRE profile.

One hundred percent

Did you know LinkedIn profiles that are 100% complete, receive 40x more visibility in comparison to others that aren’t? In case you were wondering a 100% Complete LinkedIn Profile includes:

• Your Industry & Location
• An up-to-date current position/description
• 2 past positions
• Your educational background
• A minimum of 3 skills
• A profile photo
• At least 50 connections

Hopefully by now, you realize the impact a LinkedIn profile has on your potential audience and the way they perceive your brand. So instead of sitting on the sidelines, be sure to create an All-Star LinkedIn profile and get ready to join the Big Leagues.


Natalie Adis

Natalie Adis is MILSPRAY’s Digital Marketing Manager. Adis began her career at MILSPRAY as a Social Media Strategist Intern and worked her way to a full-time Digital Marketing Manager role.

Prior to her coming to MILSPRAY, Natalie had been and still remains the Founder and Owner of the Digital Marketing Agency, Social Splash Guru. As a Hootsuite™ Ambassador and Google Partner she remains an active participant as a Subject Matter Expert in Digital Marketing. She was also featured in Zazzle Media’s Article, “Expert Tips for Impactful Content Distribution.”

She holds both a Bachelor of Arts in Humanities (Spanish Studies) and a Master of Business Administration in Global Marketing from Georgian Court University.


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MILSPRAY Team Members to Attend the NJ Association of Women Business Owners (NJAWBO) 17th Annual Business Growth Conference

Chantel Robinson, VP of Administrative Operations

Chantel Robinson,
VP of Administrative Operations

Chantel Robinson has years of leadership experience in marketing, project management and brand development. Since joining the company in 2011, she has increased MILSPRAY’s exposure within the Department of Defense while leading technology demonstrations at the Pentagon, the Army Rapid Equipping Forces (REF), the US Marine Corps Expeditionary Forward Operating Base (Ex-FOB) and other high profile military events. Under her leadership, MILSPRAY secured its first contract with the US Army for corrosion prevention and control services and formed numerous teaming arrangements with strategic partners to pursue multiple IDIQ contracts.

In August 2014, Robinson was promoted to Vice President of Administrative Operations with responsibility for Human Resources, Marketing and Communications for MILSPRAY. She earned a Bachelor of Science in Chemical Engineering from the Georgia Institute of Technology and a Master of Business Administration and a Master of Science in International Business from Seton Hall University.

Chantel Robinson
VP, Administrative Operations
Cell Phone: (732) 492-5237
Office Phone: (732) 886-2223
chantelrobinson@milspray.com

Natalie Adis

Natalie Adis is MILSPRAY’s Digital Marketing Manager. Adis began her career at MILSPRAY as a Social Media Strategist Intern and worked her way to a full-time Digital Marketing Manager role.

Prior to her coming to MILSPRAY, Natalie had been and still remains the Founder and Owner of the Digital Marketing Agency, Social Splash Guru. As a Hootsuite™ Ambassador and Google Partner she remains an active participant as a Subject Matter Expert in Digital Marketing. She was also featured in Zazzle Media’s Article, “Expert Tips for Impactful Content Distribution.”

She holds both a Bachelor of Arts in Humanities (Spanish Studies) and a Master of Business Administration in Global Marketing from Georgian Court University.

Natalie Adis
Digital Marketing Manager
Cell Phone: (732) 221-3734
Office Phone: (732) 886-2223
natalieadis@milspray.com


Both MILSPRAY’s VP of Administrative Operations, Chantel Robinson and MILSPRAY’s Digital Marketing Manager, Natalie Adis will be attending the NJ Association of Women Business Owners 17th Annual Business Growth Conference taking place on Thursday April 23, 2015 from 9:00am – 3:00pm (EST) at the Pines Manor located in Edison, NJ.

Be sure to follow along with the latest trade shows and events MILSPRAY team members will be attending by: Clicking Here

We also invite you to “Follow Us” and be a part of the conversation on Twitter: @MILSPRAY


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Winning with Women Wednesdays: 8 Must-Know Tools for Millennial Digital Marketing Managers

DigitalMarketingTips

Today, is Winning with Women Wednesday and MILSPRAY’s Digital Marketing Manager, Natalie Adis would like to share with you eight tools to help you save time, stay organized, and continue being social as a Millennial Digital Marketing Manager.

Currently, the Millennial Generation accounts for approximately 27.4% (~76,000,000) [1] of the total United States population and are expected to account for 75% of the global workforce by 2025 [2] .

But what does it mean to be a Millennial?

Well, if you were born within the years of 1981-2000, you are a part of Millennial Generation, also known as, The Next Boomers, Gen-Y, Echo Boomers, Generation Next, or the Net Generation.

Did you know that today 63% of millennials have a bachelor’s degree [3] and over 15% of them are currently managers [4]?

3 Tools to Save Time

1. Hootsuite™– The Hootsuite™ platform allows you to store everything you need in one place. The platform lets you engage, listen, analyze, and collaborate your social media campaigns which help save time while keeping your social assets secure.

2. Flipboard– As a digital marketing manager I read hundreds of publications throughout the year. Since, finding “valuable content” is one of the most time consuming portions of my day. Flipboard is a great tool that allows you to choose the publications you want to read and creates a personal magazine tailored to fit your needs.

3. Unroll.me-Tired of unsubscribing to email subscriptions that you don’t even remember signing up for? Unroll.me identifies and compiles a neat list of all of your email subscriptions and allows you to unsubscribe from them right from the website interface, saving you a tremendous amount of time and frustration.

3 Tools to Stay Organized

1. Evernote– If your desk is full of post-it notes and three-ring binders you may need another way to organize your projects from inspiration to completion. Evernote allows you to take notes in a clean and distraction-free workspace. You can also create notebooks and add tags to manage your projects.

2. Pocket– Ever begin reading an interesting article and had been interrupted by something or someone that prevented you from reading the rest of the article? If so, Pocket helps you stay organized and stores your articles in an easy to find location on your tablet, iPad, kindle, or Smartphone.

3. Trello-If you enjoy creating boards on Pinterest, this tool has the capability to manage your projects using a similar format. But it also has the ability to: add due dates, labels, attachments, team members, and checklists to keep everything you need for your content calendar to stay organized.

2 Tools to Remain Social

1. Commun.it – This is a must-have tool if your organization is on Twitter. On a single dashboard, it helps you identify your high-value members, monitor in real-time social mentions, and keeps you efficient by showing you recent activity going on in your community. You can also Retweet (RT), Reply, or Favorite within the dashboard as well.

2. Repost If you are currently using Instagram for your organization, you know the importance of reposting your followers content to maintain a sense of community. Repost allows you to create grams within the application and give credit to the user who originally posted it.

Just remember, in today’s digital age we have an abundance of tools that will only help you “Do Social”, but there is no tool that can replace, “Being Social”.

Footnotes:
[1-4]“The Rise of The Millennials (Infographic),” 2013, http://www.digitalinformationworld.com/2013/12/the-rise-of-millennials-infographic.html?m=1

Natalie Adis Natalie Adis is MILSPRAY’s Digital Marketing Manager. Adis began her career at MILSPRAY as a Social Media Strategist Intern and worked her way to a full-time Digital Marketing Manager role.

Prior to her coming to MILSPRAY, Natalie had been and still remains the Founder and Owner of the Digital Marketing Agency, Social Splash Guru. As a Hootsuite™ Ambassador and Google Partner she remains an active participant as a Subject Matter Expert in Digital Marketing. She was also featured in Zazzle Media’s Article, “Expert Tips for Impactful Content Distribution.”

She holds both a Bachelor of Arts in Humanities (Spanish Studies) and a Master of Business Administration in Global Marketing from Georgian Court University.